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Best Time To Buy a New Boat: January-February

Jan. 20 2021 News By Floyd Turbo

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Yes! Now the Best Time to Buy a New Boat

It really is the best time to buy a boat for the upcoming fishing, pontoon boating and waterski season. Even though we’re in our coldest months of the year and entering into peak snowstorm month? Absolutely! We have the best selection, offer free boat storage until spring, and manufacturers are building dealer inventory right now! Even if you don’t think you’re in the market for a new boat, chances are, you’re probably daydreaming about your next boat and boating adventure while watching the snowfall outside anyway. These cold months are the best time to buy a boat because you get the best deals, you get more choice, and you can spend the off-season getting your boat ready.

You Get The Best Deals

In the off-season, you can typically find things on sale. Think about all the sales and deals going on after major holidays like Christmas and Valentine’s Day! It works the same way with boating season, too. Since boats aren’t in super high demand right now, you can take advantage of great deals. Rebates are up to $3000 from manufacturers like Alumacraft and Campion brands.

You Get More Variety To Choose From

Since boats are in high demand in the spring and summer months, there’s a good chance that there’s more competition over the same inventory. Rather than compromising on a price you don’t love, and even worse, a boat you don’t love, buying a boat right now means you get your dream boat for the dream price. With less demand, you can get the exact make and model with all of the specifications you want.

You Can Use The Off-Season To Prepare

If you’re in the market for a used boat, this is also a great time to shop. Buying a boat now gives you the rest of winter and all of spring to work on maintenance of your new, used boat. This also means that rather than dropping a lot of money to add accessories and making repairs at once, you can spread the cost over the course of a few months.


If you’re still on the fence about buying a new boat or you aren’t sure where to start, our Milwaukee Area Boat Show Sale at Kettle Marine happening now through January 30th. Our staff is dedicated to helping you find the right fit for you and your family. Come on in to get the best deal on your dream boat today!